In 2008, I met a guy with a bottle of sneaker cleaning solution named Jason. A very nice, humble guy who I would see around Los Angeles year after year and would always stop to catch up. Over the last few years I've seen his idea for a specific product grow into a full fledged company and what can be properly described as a movement. Keeping shoes clean! It's a big deal to many people and to Jason Markk, it's a necessity. I am very happy for the strides they are making today because their individual influence can only now try and be mirrored from this point forward. In this episode, we start in Harbor City before making our way downtown to make a heavy sneaker cleansing effort at the JM shop. To check out my shoes being sold for charity click here.